One Face to Your Customers

Accelerate Post-Merger Revenue Growth

Don't wait months or years to realize merger synergies - a common pitfall that leaves many companies struggling to achieve their post-merger goals. Our platform, combining Millbuddy and RackBeat, creates an immediate unified customer front door for your entire group. Present your complete product and service portfolio through a single, cohesive brand experience, while each company maintains their operational independence. Orders are automatically routed to the right company in their preferred format, enabling seamless cross-selling from day one. As you progress in your merger journey, our platform supports the gradual consolidation of your systems, helping you reduce complexity and truly unlock the benefits of your merger. Stop leaving synergies on the table - start presenting a unified face to your customers today.

The smaller a company is, the more likely it is that you should merge it directly into RackBeat and use the full power of millbuddy. Larger companies could have more sophisticated processes that would need some more time to implement. The whole point is to think agile and take out the benefits as you go, every day and every month. Millbuddy is a fast enabler of this goal, helping you accelerate the integration process while maintaining business continuity.

When companies merge, smaller entities often retain their established brand names initially to preserve customer relationships and market recognition. Millbuddy and RackBeat are designed to support this transition period by establishing the parent group as the owner while positioning the acquired companies as vendors within the system. This flexible structure enables a smooth, gradual progression toward full brand integration, allowing you to maintain business momentum while working toward a unified company identity.